Founder Ruby discovered as a skincare expert back in 1983 that many brands were offering skincare solutions that merely treated skin problems in a symptomatic way.
There were none in the market in those days that used a holistic method to help with skin problems. Inspired by her frustration of the situation, she was motivated to create a skincare brand that would integrate the harmony of body, mind and soul. For Ruby is a firm believer that the harmony and balance of the three elements of body, mind and soul are integral to healthy skin and beauty.
Thus in 1995 she confidently set up the Beaubelle Advanced Dermocosmetic Research Centre in Switzerland in collaboration with a panel of Swiss skincare scientists and experts. Swiss advanced dermal science was combined with the best that nature had to offer to create the Beaubelle professional skincare brand.
Today Beaubelle continues the skincare journey by evolving into an age empowering beauty and wellness brand for all women.